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The ‘Micro Short’ to be Major Player? January 30, 2007

Posted by engenios in A/V Web, Entrepreneur.
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Trolling through the bookstands (yes its okay to support other media) while doing some research on the future of web video and vlogging for this site, I came across a great editorial by Matthew York, Videomaker Magazine’s Publisher and Editor. (OK, they are on the Internet too : www.videomaker.com)

Matthew touts the ‘Micro Short’, as a new ”audiovisual package“, and being among the forefront of this Internet new media experience.  While mini-video productions of just a few seconds to several small minutes long have certainly been popularized by YouTube http://www.youtube.com/and others, Matthew voices our belief too, that this new media allows the most ordinary of folk to become…”almost famous”!

Did you know that the  creators of the Diet Coke/Mentos video clip garnered a $35,000 advertising income check from Revver.com, http://one.revver.com/revver , the streaming host?

Now, that’s ‘engenios’! ……Start your cameras.

While we set about on our own mission to develop and capitalize on this media, I do agree and concur with his final point  “….I’d like to see talented video producers shoot and edit more compelling videos [ I read content is king] . I’d also like to see people who record interesting things on video become more skilled in shooting and editing [I read quality still matters] “  Check them out at the  link above. :->

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